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Gain Brand Awareness with Golf Marketing

Thirsty for awareness among new, qualified and more-affluent leads? Hole in One may be just the answer you’re looking for. With this innovative marketing program, you pay only a low premium while offering prospects exciting monetary hole-in-one prizes, luxurious...

Focus on Getting Introductions, Not Referrals

We hate to be sold and it’s rampant. Think about when you go to a car lot and the salesman comes up to you and asks if he can help you. What do you say? “I’m just looking.” Because you don’t want to be bothered. Same if you’re shopping for jeans and your wife is out...

Rethinking your website strategy in 2015

A financial professional website is no longer just a business card on the Internet. The thing is, if an adviser is not promoting themselves through their own website, there are other review sites out there promoting for them—and they might not always like what they...