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Building Relationships Through Email Marketing

What would you do if a complete stranger walked up to you on the street, and asked to borrow your favorite jacket? If you’re like most people, you would be surprised at the request, and most likely deny it.Now what if a friend asked the same question? It’s likely you...

Better email results? Get personal!

Email marketing can be a powerful tool. But like most tools, it’s only as effective as the person wielding it. Just as a hammer can be used to build a wall or smash a hole in it, your email marketing campaign can either strengthen relationships or harm them. It’s...

SmartOffice Anywhere – your practice on the go

It’s 2:00 a.m. and you wake up in a panic. Your bags are packed, and you’re leaving on vacation in a few hours. You prepared your staff to run your financial services practice in your absence, but it just occurred to you that you forgot to communicate a few...