by CreativeOne | Nov 10, 2014 | Marketing
Joe has been an insurance professional for 15 years, and he has amassed quite a bit of industry experience. Last year he realized social media could be a powerful marketing tool, so he signed up for a Facebook account, made some contacts, and began posting to his...
by CreativeOne | Oct 13, 2014 | Marketing
One of the attributes of elite level producers is their ability to effectively use their time. In many cases, time management is a primary reason a producer’s practice is not reaching its full potential. Commonly producers who feel pressed for time feel like the...
by CreativeOne | Oct 7, 2014 | Marketing
Even though we use social media and digital marketing to connect with clients and prospects, it’s still important for advisors to have face-to-face contact. This doesn’t always require a one-on-one meeting in an office or home setting. Hosting and inviting a group to...
by CreativeOne | Oct 1, 2014 | Marketing
In the past decade or so, the explosion of Internet commerce and social media has changed the way the world does business. More specifically, these advances in technology have changed consumers. The most successful companies of our time – online-based ventures like...
by CreativeOne | Sep 23, 2014 | Marketing
Over the past three years, social media use by older Americans has nearly tripled. Not only is the 50-and-up group the fastest growing demographic online; they also make up the majority of the online consumer population. Which social media sites appeal to boomers the...
by CreativeOne | Sep 9, 2014 | Marketing
In the insurance and financial services industries, some professionals grow effortlessly; others struggle to cultivate leads and retain clients. Contrary to popular belief, success has little to do with a great personality or industry credentials. It comes down to a...
