by CreativeOne | Jun 26, 2013 | Marketing
If you’re like me, you usually keep magazines around – on your nightstand or coffee table – until the next issue arrives. There’s something about a quality magazine that compels you to read, and re-read content before eventually setting it aside. Truthfully, the...
by CreativeOne | Jun 3, 2013 | Marketing
You can be a valuable asset to your baby boomer clients and gain two sales in the process. We’ve seen the reported spike in capturing the business-owner market in journals and media. The increased attention is because the United States has 10,000 new baby boomers each...
by CreativeOne | Apr 24, 2013 | Marketing
Ask any woman about being dissed or ignored in a business situation, and she’ll most likely have a story. It might be about the car salesman who asked her when the decision maker would be arriving. Or about the banker who directed all of his questions to her husband....
by CreativeOne | Apr 23, 2013 | Marketing
Social media is a great way to connect with friends and clients and increase awareness of your business, but for Broker Dealers and Registered Investment Advisors, the SEC and FINRA consider every business related post, comment or “like” on social media sites...
by CreativeOne | Mar 29, 2013 | Marketing
The other night, I was flipping through the channels and came across the 90’s classic “Jerry Maguire”. As you may recall, Tom Cruise stars in the title role as a sports agent who suddenly questions his purpose in life and seeks a higher meaning. (Along the way...
by CreativeOne | Mar 28, 2013 | Insurance, Marketing
Star Trek: Next Generation was always right in my wheelhouse. I loved the optimistic and technologically advanced view of the future along with the adventure inherent in exploring the unknown. A favorite character was Data (the first to be discovered but second to be...